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Inspiration, information and integration for the West Midlands

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12.04.06
Tim Jonze from NME confirmed as speaker for fourth event

11.04.06
Mark Sinclair, Senior Writer for Creative Review, confirmed as speaker for fourth event

15.03.06
Stephen Earl Rogers agrees to Chair third event

03.03.06
Temper confirmed as panellist for third event

23.02.06
Renowned curator Chris Hammond, Director of MOT International, confirmed as panellist for third event

14.02.06
Thanks to all for coming to the second event, was a great turnout. Watch this space for info on the next session.

23.01.06
Paul Nicholls, one of the UK's first podcasters, confirmed for second event

20.01.06
Creative IP specialist Alex Papakyriacou confirmed for second event

event one event two event three event four event five event six
Know Your Worth
Turn Canvas Into Cash
Let Your Country Know
Gaming Gets Serious
Photo Finish
22.05.06 

From January 'til June 2006, a series of six FREE monthly events will inspire, inform and integrate creatives in the West Midlands.

We want to bring together talented professionals to discuss ideas, collaborate on projects and generally celebrate that our region is a fizzing hub of creativity.

EVENTS (speakers tbc)
16.01.06: Stand Out From The Crowd - The Art of Advertising
13.02.06: Know Your Worth - Exploiting your IP rights
20.03.06: Turn Canvas into Cash - How to make money from Art
19.04.06: Let Your Country Know - How to get noticed by the National Press
22.05.06: Gaming Gets Serious - Collaborative opportunities in Serious Gaming
17.07.06: Photo Finish - How online communities can help photographers

Venue: tbc Custard Factory Theatre, Gibb St, Digbeth B9 4AA. Show me

For more info or to sign up for updates email Nick on info@thecreativehub.org or call 0121 224 8344

IDEASFACTORY West
Midlands is supported by

supported by advantage west midlands

 

 

MONDAY 22 MAY 2006, 7.30pm:
GAMING GETS SERIOUS

Serious Gaming is a fast-emerging field going from strength to strength: using the immersive environment created by cutting-edge videogame technology as a training tool for anyone from a surgeon to a soldier.

For our fifth session we have three experts in the field to explore the exciting potential in this area and discuss how animators, character designers, games developers and training experts can come together to take a slice of the action.

Prof. Bob Stone is Director of the Human Interface Technologies (HIT) Team at the University of Birmingham, and has built an international reputation in the field of serious gaming. Since 1998 he's been working closely with the UK Armed Forces on simulation technology for close-range naval weapons, submarines and helicopters, and also has extensive experience in both military and civilian surgical training.

Respresenting a very different application, Kulwant Dhaliwal is Director of Birmingham-based production company Hi8us Midlands. Hi8us are responsible for the highly-successful educational role-play software EDRAMA, supported by NESTA. EDRAMA allows interaction through personalised avatars in both reality-based and imaginary scenarios, and Hi8us are developing natural-language AI technology to detect emotional tone in characters' responses, aimed at helping young people to interact in social situations.

The session will be introduced by Zsuzsi Pek, Senior Research Fellow in Entertainment Technology at the University of Warwick. Having built up considerable expertise in serious gaming in recent years, she will tie the various elements together and then chair a panel discussion to address how creatives can contribute to this burgeoning industry at various levels.

www.iecs.bham.ac.uk/hit
www.hfidtc.com
www.hi8us.co.uk







Sessions are FREE but due to high demand registration is essential: email info@thecreativehub.org

Please include some brief info on what you do so we can tailor the session, plus any burning questions you have.

Comments and feedback on previous sessions you may have attended are also very welcome.

Overall media partners
TEN4 magazine channel 4's ideasfactory